We don't color inside the lines. Life's more fun the other way.

Sarah comes from a background you don't often see in growth marketing. She trained as a dancer, which taught her that precision and creativity aren't opposites. They're the same thing under pressure. She eventually found her way into e-commerce and built her career at some of the most respected names in DTC growth.

Henry's background is in systems, finance, and making complex things work simply. He holds a Master's in Accounting from George Mason University and spent over seven years at EY as a Digital Advisory Manager, where he ran product development for global enterprises including a $10M+ multi-continent product build for an international cruise line.